Why New Nutrition Labels Are Making the Sugar Industry See Red
To support his claims, the Sugar Association conducted an online survey to determine respondents’ attitudes towards sweeteners and what they referred to as “sweetening ingredients”. Among its findings, consumers were just as eager to learn about sugar substitutes as they were about added sugars. Their survey also reportedly showed that consumers were more interested in knowing more about “more information about sugar substitutes” than the nutritional information currently provided. The association says its survey, which included a sample of 1,000 people over the age of 18 in the United States, found that parents were “particularly interested in sugar substitutes in their children’s diets”. . And when given the opportunity, the majority of consumers want sweeteners to be clearly identified on food labels.”
Of course, that doesn’t mean that the Sugar Association has no particular interests at heart, especially since it positions itself as “the scientific voice of the American sugar industry”. But like Harvard Health points out that artificial sweeteners have the potential to do more harm than good as their use can have unintended negative consequences. They can be addictive, they alter the taste of products and, in the case of diet drinks, “associated with a 36% increased risk of metabolic syndrome and a 67% increased risk of type 2 diabetes”, according to Harvard. . Given this, the Sugar Association’s petition may well be worth a response from the FDA.